Works Design Group
April 23, 2018
There are many opportunities to be creative in club store packaging.
April 13, 2018
Clever marketers and packaging designers understand cognitive biases.
April 06, 2018
How has AB InBev's Lime-A-Rita line faired in the year since it was redesigned?
April 03, 2018
Whole Foods is coming for Trader Joe's with a range of private label offerings.
February 21, 2018
There is a growing trend for brands to take into account how their products and packaging will appear on social media.
January 15, 2018
Meal prep is having a major moment right now, and this phenomenon has spurred some pretty interesting package design trends. Below is a glimpse at our...
January 11, 2018
In today’s fast-paced digital world, trends evolve at breakneck speeds. Whether spurred by technology or shifting social preferences, designers need to pay attention to how...
September 27, 2017
How do you enhance the customer experience when it comes to fast food? Whether it is a viral campaign or innovative packaging, great fast food...
July 31, 2017
Every designer has encountered some major package design mistakes in their career, so we’ve covered some of the most common (and unfortunate) ones below. Avoiding...
June 16, 2017
Each year, new design trends emerge. It’s important for businesses to keep up with these changes in order to remain competitive, and those that are...
June 05, 2017
Visual texturing can be used to create unique, eye-catching packaging designs, through the exploration of layers, photography, illustration, and key graphic elements. This type of...
May 23, 2017
As consumers become more resolute in their preferences for trends that have been growing over the past few years (“simple” ingredients, environmentally-friendly production practices, etc.),...