Works Design Group

April 13, 2018

How Cognitive Biases are Influencing The Way Shoppers Buy and...

Clever marketers and packaging designers understand cognitive biases.

by Garrett Meccariello

March 16, 2018

Takeaways from BXP Live! 2018

BXP Live! is an annual 3-day conference in southwest Florida for branding, design, and marketing leaders.

by Taylor Getler

February 24, 2015

Brand Stories: The Evolution of Starbucks

Founded in 1971 in Seattle, Starbucks has undergone some of the most well-known brand redesigns in history. Selling some of the most popular and beloved...

by Matt Cannon

February 05, 2014

Creative Titans: Carolyn Davidson and the Nike Swoosh

 Carolyn Davidson is a renowned graphic designer, and the creator of the swoosh logo that has appeared on millions of items for more than 40...

by Matt Cannon

January 23, 2014

Brand Stories: Adidas and the Three Stripe Experiments

Adidas is the largest sportswear manufacturer in Europe and the second largest in the world. They offer quality sportswear, footwear, and other products like bags,...

by Matt Cannon

July 24, 2013

Say Hello to the New Works Design!

It’s been a long time coming, but it’s finally here – welcome to the Works Design Group brand refresh! Our new logo, below, serves as...

by Chris

August 24, 2012

Unveiling the First New Logo from Microsoft in 25 years!

On Thursday, the world got its first new logo from Microsoft since 1987. The new logo has two components: the logotype and the symbol. For...

by Kory Grushka

August 01, 2012

Logo Evolution

We all know that times change. People, places and things have to keep up with the times and constantly keep on their toes. Much like...

by Kory Grushka