Works Design Group

January 10, 2019

5 Packaging Trend Predictions for 2019

With only ten days of the new year under our belts, we have carefully thought through our trend predictions for 2019.

by Bryan Hutches

January 08, 2019

5 Designs We Love: CBD in CPG

Here are five of our favorite designs from CBD goods.

by Bryan Hutches

January 03, 2019

The Coolest New Year’s Packaging Comes Weeks After January 1st

Long after the champagne bottles have been popped and the confetti has fallen, many brands commemorate the Chinese New Year with beautiful packaging.

by Taylor Getler

December 13, 2018

Why Google Can Constantly Evolve Its Brand

Risk is at the heart of innovation, and big brands are realizing that trusting their identity and taking chances is key for staying ahead in...

by Taylor Getler

December 11, 2018

7 Steps for Compelling Branding

In 2018, a lot of brands that were once successful are losing in the market big time. Here's how that fate can be avoided.

by Cheryl Swanson

December 06, 2018

Value-Signaling in Packaging Design

Demonstrating a brand’s value through its packaging creates an additional level of demand for the product and helps to form a community around it.

by Garrett Meccariello

December 04, 2018

5 Designs We Love: Advent Calendars

Food and beverage brands that really put effort and interest into their advent calendar designs are likely to win the season.

by Taylor Getler

November 29, 2018

How New Direct-to-Consumer CPG Retailers are Winning vs. Amazon

Despite store closures reaching record highs and Amazon approaching $1 trillion market cap, new retailers are still entering the ring.

by Kathy Oneto

November 20, 2018

Why Snacks are Threatening Meal Brands

The reality of the traditional American meal is changing – and is, in a sense, at risk of disappearing – and brands will need to...

by Taylor Getler

November 13, 2018

30 Minutes or Less: The Rise of Rapid Retail Delivery

Retailers' best opportunity to compete with Amazon just may be ship-from-store, but only if they can successfully pull it off.

by Taylor Getler

November 09, 2018

Fall Friday Roundup #2

Every Friday on Instagram, we’re featuring some of the best limited-edition seasonal packaging that we find out in the world.

by Taylor Getler

November 07, 2018

AI, Innovation, and Experiences Dominate the Conversation at Groceryshop

From progressive storytelling to explosive growth in ecommerce, CPG brands have a lot of work to do to prepare for incoming industry changes.

by Taylor Getler

Share On Facebook